—Over 100 customers were received in 5 days, and sample orders were signed on-site across three continents.
From October 15 to 19, 2025, the first phase of the 138th China Import and Export Fair (Canton Fair) was grandly held in Guangzhou. Zhuhai Purple Technology Co., Ltd., with its meticulously designed 8.0F16 booth and innovative printing consumables solutions, achieved fruitful results during the five-day exhibition. The company welcomed hundreds of professional customers from around the world and successfully secured on-site sample orders from customers in Bangladesh, Kenya, and Saudi Arabia, injecting strong momentum into the company’s globalization strategy.
Precise Layout Demonstrates Professional Strength
The first phase of the Canton Fair was themed “Advanced Manufacturing.” Zhuhai Purple, aligning with the theme, highlighted its lineup of compatible toner cartridges from brands including HP,CANON,BROTHER,KYOCERA,KONICA MINOLTA AND XEROX etc. The booth featured an open design, featuring product displays, and business negotiation areas, allowing customers to fully appreciate the superior performance of the products.
International Customer Recognition Drives Frequent On-Site Orders
The exhibition’s professionalism and influence attracted the attention of global buyers. According to statistics, of the customers received by the Zhuhai Purple booth over the five days, approximately 30% were from the Middle East, 25% from Southeast Asia, 20% from Africa, and the remainder from Europe and South America. This diverse customer base fully demonstrates the widespread appeal of PURPLE products in the global market.
On the third day of the exhibition, a major breakthrough occurred: a toner cartridge distributor from Bangladesh, after a thorough discussion with our sales representative, immediately placed an order for 50 accessory samples. The customer, impressed by our expertise and excellent after-sales service, decided to purchase samples to test our quality. We look forward to our future collaboration.
At the same time, customers from Kenya and Saudi Arabia also signed sample orders. These three agreements mark a breakthrough for Zhuhai Purple in the three major markets of Asia, Africa and the Middle East.
In-depth Communication, Insight into Global Market Demand
In addition to on-site orders, customer interactions during the exhibition provided Zhuhai Purple with valuable market insights. In-depth communication and exchanges with customers on site enable us to better understand the needs of customers in different regions and countries. Saudi customers specifically requested environmental certification for their products, while Kenyan customers sought packaging solutions more suited to local climate conditions. This frontline feedback will directly guide the company’s future product development and market strategy.
Further in-depth cooperation continues after the exhibition.
After the Canton Fair, Kenyan customer was invited to visit the production base of Zhuhai Purple. He praised the factory’s modern management, laying a solid foundation for further cooperation between the two parties.
Accompanied by the technical director, the Kenyan customer toured the raw material inspection area, production workshop, R&D lab, and finished product storage center. The customer was deeply impressed by the clear floor markings on the production line and the strict adherence to 5S standards for material placement.
In the R&D lab, the customer witnessed firsthand the rigorous testing process for toner cartridges. Technicians demonstrated high-temperature and high-humidity environmental testing and continuous print life testing, designed specifically for the African market’s climate. Upon learning that each batch of products undergoes four quality inspection steps, the customer nodded in approval.
With the continued impact of the Canton Fair, Zhuhai Purple has received visit requests from customers in multiple countries. The company stated that it will make factory visits a key marketing initiative, enhancing customer trust through transparent production processes and driving continued global business growth.
With the continued growth of the global office supplies market, Zhuhai Purple will use the Canton Fair as an opportunity to further deepen its international presence. Through continuous innovation and high-quality service, Zhuhai Purple will bring its “Made in China” printing supplies to a broader global stage.
Looking forward, we will continue to deepen our global presence
The success of the Canton Fair is just the beginning. After the exhibition, Zhuhai Purple’ sales team immediately initiated follow-up work and has entered in-depth negotiations with 15 potential customers. They expect to ship the first batch of trial orders within the next month.
General Manager Liu stated, “The results of this Canton Fair exceeded our expectations. We not only secured orders, but more importantly, established direct communication channels with international customers. Next, we will optimize product details based on customer feedback, strengthen our local service capabilities, and strive to achieve breakthroughs in volume orders in new markets by the end of the year.”
Looking forward to meeting you at the next Canton Fair!
